STRATEGIC OVERVIEW

OPERATE FIRST.
SCALE WHAT WORKS.

Everactive is building a sports group from real operations: consumer sport, experiences, technology and growth capability connected by one feedback loop.

48+active clients
~10hdaily training usage
5+2core + flex coaches
2priority markets

PORTFOLIO LOGIC

Four businesses. One operating thesis.

AERIS stays closest to the player and creates the operating insight.

AERIS Experiences extends the relationship into camps, travel and lifestyle.

AERIS OS turns recurring operational friction into software and systems.

Everactive Marketing creates demand and applies the group’s growth capability to sports businesses.

OPERATING MODEL

Operate → Learn → Build → Scale.

01

Operate

Run sports businesses directly and stay close to customer, coach and venue reality.

02

Learn

Identify friction, demand, retention drivers and the parts of the experience that create value.

03

Build

Create better services, systems, technology and growth infrastructure around proven needs.

04

Scale

Repeat what works across markets, partners and eventually additional sports.

MARKET FOCUS

Lithuania + Serbia before wider acceleration.

The immediate objective is density and recognition, not geographic sprawl. Vilnius is the active base. Novi Sad is the second priority market. Dubai remains planned rather than presented as live.

The goal is a repeatable market-entry model with enough local quality that the brand can scale without becoming generic.

See expansion plan

STRATEGIC ROUTES

Where partners can plug in.

Everactive is open to partnerships where the economics, responsibilities and customer value are clear.

01

Venues & facilities.

Programming, coaching operations, community and customer journey.

02

Brands & sponsors.

Integrated access to players, events and sports communities.

03

Hotels & destinations.

Sports-led camps, travel and experience programs.

04

Local market operators.

Coaches, academies and teams able to build quality locally using Everactive systems.

STRATEGIC CONVERSATION

See a fit with the portfolio?

Tell us whether the opportunity is commercial, operational, market-entry or technology-led.

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